Fair Trade coffee has been around since the 1980's and is probably the most well-known fair trade product.  Even large U.S. coffee companies like Starbucks, Newman's Own and Green Mountain Coffee offer fair trade coffee.  For good reason.  Global coffee production has been tied to many forms of exploitation.  Fair trade coffee is grabbing more and more of the market, but has also become a source of controversy.  Follow the links below to read and decide for yourself.  Or visit our COFFEE page to buy your coffee from companies that are making a genuine difference for coffee farmers!

Coffee Controversy.

Change the World by How You Shop Logo: The U.S. Ethical Shopping Guide https://www.changetheworldbyhowyoushop.com

​​​To read about the controversy surrounding


check out these links:

"Fairtrade, Employment and Poverty Reduction in Ethiopia and Uganda" 

(Click here for a response)

The Nation: "The Brawl Over Fair Trade Coffee"

The New York Times: "A Question of Fairness"

(Click here for Equal Exchange's response to the above links)

Standford: "The Problem With Fair Trade Coffee" 

(Click here for a Rebuttal Link)

Victor Claar:
"Is Fair Trade Worth Its Cost?" 

Ethical Unicorn Blog: "What is Ethical Coffee and How to Find It."

For information on


check out these links:

Ethical Coffee: "What is Direct Trade Coffee?"

Huffington Post: "Straight Talk on Fair Trade vs. Direct Trade According to Brazilian Coffee Farmers"

The Guardian: "Going Beyond Fair Trade: The Benefits and Challenges of Direct Trade"